Penetration pricing

 

 

 

Penetration pricing

 

Glossary of business

 

Definition of penetration pricing

 

Penetration pricing is a strategy where a firm reduces price to a relatively low level to try to sell a large volume of their product and increase their market share.

 

Source : http://business-tes.wikispaces.com/file/view/Glossary.doc

link: http://business-tes.wikispaces.com/

Author : not indicated on the source document of the above text

 

Terminology about business

 

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Definition and meaning of penetration pricing

 

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Meaning of penetration pricing

 

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