Niche marketing

 

 

 

Niche marketing

 

Glossary of business

 

Definition of niche marketing

 

Niche marketing is the process of marketing a good or service in a niche market. A niche market is a specialist area of the market or small segment of a market and may require a very different approach to marketing from marketing in a mass market.

 

Source : http://business-tes.wikispaces.com/file/view/Glossary.doc

link: http://business-tes.wikispaces.com/

Author : not indicated on the source document of the above text

 

Terminology about business

 

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Definition and meaning of niche marketing

 

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Meaning of niche marketing

 

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