Brand

 

 

 

Brand

 

Glossary of business

 

Definition of brand

 

A brand is the name given by the firm to its product or service. Their aim is to make their particular brand stand out from others on the market by associating the good or service in the consumers mind with their brand name. Advertising and other marketing aims to strengthen the brand name and therefore increase demand for their product.

 

Source : http://business-tes.wikispaces.com/file/view/Glossary.doc

link: http://business-tes.wikispaces.com/

Author : not indicated on the source document of the above text

 

Terminology about business

 

Job world

 

 

Definition and meaning of brand

 

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Meaning of brand

 

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What does brand mean ?

 

 

 

 

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